It is vitally important for a business to have a web presence currently and although there are still some companies that rely on social media business pages to promote their local business ventures, a website can usually generate more business and hopefully result in the expansion and development of the company.
Designing and developing a business website to maximise potential clients is a skilful task. You may have the skills to attempt this yourself as there are many online sites that give a step-by-step guide to building your own simple website however utilising the services of a web designer will probably give you a more professional looking website and a web developer will ensure that your site is working efficiently. Although this will incur extra costs, the resulting increase in business will hopefully offset this.
The first impression that a visitor to your site will have will be the website home page and so this should be attractive and clear so that visitors can see links to relevant pages and contact information. A link to a map showing the location of your business can be useful especially if your business is usually carried out face to face with clients at your premises.