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Facebook has been around for some time now and when it was first launched it was only really used by the individual looking to connect with old friends. Over the last few decades it has evolved a lot and is now a great platform for marketing a business.

It is relatively easy platform to use and to start you need to create a profile that customers can find. Ou need to add as much information as possible to your profile such as opening hours, images, location (if you have a physical address) and contact details. If you sell products or services you may even want to list these too.

Engaging with your customers can be a little tricky and also time consuming. You may not know how to go about gaining followers or creating content that is interesting to your readers and gets them to complete an action. Often creating competitions where you ask people to like and share your page or post is a great way to build up a community of followers quickly.

If you run a small business anywhere in the UK and would like help to build your business on the social media marketing platform, then you may want to get in touch with a marketing agency who will be able to advise you on what you need to do.