Second part to types of online marekting
Pay per click – Pay per click or PPC is a service available from many providers such as Google, Facebook, Yahoo or Bing. With this form of online marketing you can create an advert to be shown on the search engines or other websites to allow people to read the ad and click through to your website. This can be a fantastic tool to use if you wish to obtain quick results and have a specific product or service you want to advertise. Although this can be expensive if done on a large scale, if can be specifically tailored to your needs and strict budgets set to allow you to have complete control of your spend. It is advised to employ a specialist PPC company or individual to assist you with setting this up as they will be trained in how to create an effect campaign and maximise the return on your investment.